Creating an Authentic Business Story

Creating an Authentic Business Story

Authentic. We hear that word so much more often now and we are highly encouraged to embrace it. Embrace your authentic self. Share authentically with others. Be authentic with one another… Authenticity: being true to one’s own personality, spirit, or...
Choosing a Background for Your Video

Choosing a Background for Your Video

“Background is everything! It communicates a great deal about who you are and what you do before you ever say a word.” That is what one of my mentors told me years ago and I have not looked at backgrounds the same. I’ve seen too many boring...
Building an Irresistible Brand through Snapchat

Building an Irresistible Brand through Snapchat

Yes, Snapchat… the app many are using and many are still trying to figure out. I personally have a love/hate relationship with the filters… I look flawless with my mom bun and no makeup and yet the mirror tells me otherwise. Boo. Snapchat has some very...
Should You Outsource Your Video or Try DIY?

Should You Outsource Your Video or Try DIY?

Analysis paralysis. Are you going back and forth on whether you should outsource your video production or do it yourself? Maybe all of your research has kept you from really doing anything? Many of my clients go back and forth between hiring out their video work or...